PRIVACY POLICY

Last updated: July 8, 2026

Shop Velvia operates this store and website, along with all related content, tools, and services offered as part of your shopping experience (referred to here as the "Services"). We run our Services using Shopify's platform. This policy explains how we gather, use, and share your personal information whenever you browse our site, make a purchase, complete a transaction, or reach out to us. Where this policy and our Terms of Service differ on matters of personal information, this Privacy Policy takes precedence.

Please take a moment to read through this carefully. Using our Services means you've read and understood how we handle your data as described here.

What Personal Information We Collect

"Personal information" refers to any data that identifies you (or someone else) or could reasonably be linked back to you. This doesn't include information that's been anonymized or de-identified beyond reasonable re-identification. Depending on how you use our Services, your location, and applicable laws, we may collect:

  • Contact details — name, billing/shipping address, phone number, email
  • Payment information — card numbers, financial account details, transaction records, payment confirmations
  • Account details — username, password, security questions, saved preferences
  • Shopping activity — items viewed, added to cart or wishlist, purchased, returned, or exchanged, plus order history
  • Support interactions — anything you share when contacting our customer service team
  • Device data — browser type, device details, network/IP information, unique identifiers
  • Site usage patterns — how you browse and interact with our Services

Where This Information Comes From

  • Directly from you — account creation, site use, contacting us, or any info you provide
  • Automatically — via cookies and similar tech as you use our site
  • Through our service providers — partners supporting our technical operations
  • From other partners or third parties

How We Put Your Information to Use

  • Running and Improving the Services — fulfilling our contract with you, processing payments and orders, remembering preferences, sending order updates, managing returns/exchanges, enabling reviews, and personalizing your shopping experience (e.g., product recommendations)
  • Marketing — sending promotional emails, texts, or mail, and displaying relevant ads based on your browsing or purchase activity
  • Fraud Prevention & Security — verifying accounts, securing transactions, detecting suspicious activity, and protecting our platform. You're responsible for keeping your account credentials private — please don't share them.
  • Customer Support — responding to inquiries and maintaining our relationship with you
  • Legal Compliance — meeting legal obligations, responding to law enforcement requests, participating in litigation, and enforcing our policies

Who We Share Your Information With

  • Shopify and other service vendors handling IT, payments, analytics, support, storage, and shipping on our behalf
  • Marketing and advertising partners, who help deliver personalized ads via Shopify's tools based on your activity across merchants. These partners follow their own privacy practices. Depending on your location, you may be able to opt out of this kind of data sharing.
  • Anyone you direct us to share with — such as shipping carriers or through social login features
  • Our affiliated companies
  • Relevant parties during business events — mergers, bankruptcies — or to meet legal obligations like subpoenas, or to defend our rights and the rights of our users

Our Relationship with Shopify

Shopify hosts our Services and processes data about your usage to help us deliver and improve them. Information you give us is shared with Shopify and, at times, third parties outside your home country, in order to operate the Services. We also use enhanced Shopify features that draw on your interactions with our store as well as other merchants on Shopify's platform. For these enhanced features, Shopify acts as the responsible party for your data — including handling your rights requests. Learn more via the Shopify Consumer Privacy Policy, and manage your rights through the Shopify Privacy Portal.

Links to Other Sites

Our Services may link out to third-party sites we don't control. We're not responsible for their privacy or security practices — please review their policies separately. Anything you post publicly (including on social platforms) may be visible to others and used accordingly. A link doesn't mean we endorse that site or its operators.

Data From Children

Our Services aren't meant for children, and we don't knowingly collect data from anyone under the age of majority in their region. Parents or guardians who believe their child has shared personal information with us can contact us to request its removal. We currently have no actual knowledge of "selling" or "sharing" (as legally defined) the data of anyone under 16.

Keeping Your Data Safe

No system is perfectly secure, and we can't promise absolute protection — especially for data in transit. Avoid sending sensitive information through unsecured channels.

How long we retain your data depends on factors like account maintenance needs, service delivery, legal requirements, dispute resolution, and policy enforcement.

Your Rights

Depending on where you live, you may have some or all of these rights (subject to certain limits and exceptions):

  • Access/Know — request to see what data we hold on you
  • Delete — ask us to erase your personal information
  • Correct — request fixes to inaccurate data
  • Portability — get a copy of your data or have it transferred elsewhere
  • Communication Preferences — unsubscribe from promotional emails anytime (note: order/account-related emails will still be sent)

If you're in the UK or EEA, you may additionally have the right to:

  • Object to or restrict processing of your data for certain purposes
  • Withdraw consent where processing is consent-based (this won't undo processing that already happened under valid consent)

To exercise these rights, use the options available through our Services or contact us directly using the details below. For rights tied to Shopify's own data processing, visit https://privacy.shopify.com/en.

We won't penalize you for exercising your rights. We may need to verify your identity first, and you're allowed to designate an authorized agent to act on your behalf (with proof of authorization). We'll respond within legally required timeframes.

Filing a Complaint

Got concerns about how we're handling your data? Contact us using the details below. You may also have the right to appeal our response or file a complaint with your local data protection authority. EEA residents can find their relevant authority here.

Moving Data Across Borders

We may store and process your data outside your home country. For transfers out of the EEA or UK, we rely on approved mechanisms like the European Commission's Standard Contractual Clauses (or UK equivalents), unless the destination country is already deemed to provide adequate protection.

Updates to This Policy

We may update this policy periodically to reflect changes in our practices or legal requirements. Updates will be posted here with a revised "Last updated" date, and we'll notify you where required by law.

Get in Touch With Us

Email: hello@shopvelvia.com

Support Hours:
Monday – Friday: 9:00 AM – 5:00 PM MST

Typical response time is within 24 hours.

Our Address

Shop Velvia
ECOM ARENA LTD
18 Noel Street
Nottingham
England
NG7 6AW

Company registration number: 16013919